Red Bull Size Guide
Red Bull is a global energy drink brand founded in Austria in 1984, known for its distinctive blue and silver packaging and innovative product range. While Red Bull is primarily recognised for beverages, the brand also offers merchandise including apparel through Red Bull Records and other retail channels. This size guide covers both Red Bull's merchandise (clothing) and product dimensions (beverage cans), helping customers select the right fit and format for their needs. Red Bull's sizing philosophy emphasises accessibility and comfort, with unisex apparel options designed to suit a broad audience and beverage sizes tailored to individual energy requirements.
How to Measure
- For Clothing: Measure chest by wrapping a soft tape measure horizontally around the fullest part of your chest, keeping the tape snug but not tight. Record the measurement in inches or centimetres.
- For Clothing: Measure waist at the narrowest point, typically just above your hip bone. Keep the tape comfortably loose without compressing fabric.
- For Clothing: Measure hips at the widest point around your buttocks, keeping the tape parallel to the ground and relaxed.
- For Beverage Cans: Use a ruler or calliper to measure height from the very bottom of the can to the top, excluding the pull tab.
- For Beverage Cans: Measure diameter across the widest point of the can's body, not including the rim, using a calliper for greatest accuracy.
- Clothing Fit: Refer to the size chart below and allow approximately 2 inches (5 cm) of ease over your natural measurements for a comfortable, relaxed fit.
Apparel Size Chart
Red Bull Records offers unisex apparel in a comprehensive range of sizes. All measurements are approximations and may vary slightly depending on the specific product and manufacturing batch.
| Size | Chest (inches) | Chest (centimetres) | Recommended For |
|---|---|---|---|
| S (Small) | 34–36 | 86–91 | XS to S body frame |
| M (Medium) | 38–40 | 96–102 | S to M body frame |
| L (Large) | 42–44 | 107–112 | M to L body frame |
| XL (Extra Large) | 46–48 | 117–123 | L to XL body frame |
| 2XL | 50–52 | 127–132 | XL to 2XL body frame |
| 3XL | 54–56 | 137–142 | 2XL to 3XL body frame |
Beverage Can Dimensions
Red Bull offers several standard can sizes to meet different consumption preferences. Dimensions may vary slightly by region and manufacturing batch. All measurements are approximate.
| Can Size | Volume (ml) | Volume (fl oz) | Height (inches) | Height (centimetres) | Diameter (inches) | Diameter (millimetres) |
|---|---|---|---|---|---|---|
| Mini | 190 | 6.4 | 4.5–4.7 | 11.5–12.0 | 2.1 | 53 |
| Standard (Original) | 250 | 8.4 | 5.1–5.3 | 13.0–13.5 | 2.09 | 53 |
| Medium | 355 | 12.0 | 6.1–6.3 | 15.6–16.0 | 2.6 | 66 |
| Large | 473 | 16.0 | 6.9–7.1 | 17.5–18.0 | 2.6–2.7 | 66–68 |
| Extra Large | 591 | 20.0 | 7.5–7.7 | 19.0–19.5 | 2.9 | 73–75 |
Product-Specific Guidance
Apparel (T-shirts, Hoodies & Merchandise)
Red Bull Records merchandise is offered in unisex sizing across a broad range from S to 3XL. All garments are designed with a relaxed, universal fit suitable for various body types. Measurements provided reflect chest dimensions; actual sleeve length and garment length may vary by product design. When selecting your size, consider your natural chest measurement and add 2 to 3 inches (5 to 8 centimetres) for a comfortable, relaxed wear. If you are between sizes, opt for the larger size for a roomier fit. Red Bull merchandise may be sourced from different t-shirt brands, so slight variations in fit are possible across batches. Always check product-specific descriptions for material composition and care instructions.
Energy Drink Cans
Red Bull is primarily available in five standard can formats, each serving different consumption occasions. The classic 250 ml (8.4 fl oz) slim can is the original, globally recognised format and is ideal for a quick energy boost. Its compact 2.09-inch diameter and 5.2-inch height make it easy to hold and fit into most vehicle cup holders. The 355 ml (12 fl oz) medium can, popular in North America, offers additional volume in a slightly wider 2.6-inch diameter. The 473 ml (16 fl oz) large can provides extended energy support for demanding activities such as gaming, athletic performance, or extended work shifts. The 591 ml (20 fl oz) extra-large can is available in select markets and provides maximum volume for those seeking prolonged energy support. A 190 ml mini can is also produced but is less widely distributed. All cans maintain Red Bull's distinctive brand design regardless of size, though larger cans are taller whilst maintaining proportional diameter increases. Consider your typical consumption patterns, caffeine sensitivity, and portability needs when selecting a can size.
Cup Holder & Storage Compatibility
The standard 250 ml slim can with a 2.09-inch diameter fits comfortably into most automotive cup holders and standard beverage holder slots. Larger cans (12 fl oz and above) with diameters of 2.6 inches or wider may be too wide for some standard cup holders; verify your vehicle or cooler specifications before purchasing larger formats. Slim cans are more space-efficient for refrigerator and cooler storage.
Sizing Tips
- Apparel Fit Allowance: Red Bull unisex clothing is designed with a relaxed, comfortable fit. Always add 2 to 3 inches (5 to 8 cm) to your natural chest measurement when selecting a size to account for ease and movement.
- Batch Variations: Because Red Bull Records sources apparel from multiple t-shirt manufacturers, sizing may vary slightly between different product lines or production batches. When reordering a favourite item, reference the product-specific size chart rather than assuming consistency across all merchandise.
- Can Size for Activity: Choose the 250 ml standard can for portability and quick energy; select 355–473 ml sizes for work sessions, study periods, or athletic activities requiring sustained energy; and opt for 591 ml only if you regularly consume the entire volume in a single session.
- Caffeine Awareness: All Red Bull can sizes contain the same caffeine concentration per 100 ml. A standard 250 ml can contains approximately 80 mg of caffeine (equivalent to one cup of coffee), whilst larger cans contain proportionally more total caffeine. Monitor total daily caffeine intake, particularly when consuming larger formats.
- Can Dimensions for Design: When designing packaging, graphics, or 3D displays, measure can height from the absolute bottom to the top (excluding the pull tab) and diameter across the widest body point (not the rim). Allow 1–2 mm tolerance for minor manufacturing variations between batches.
- Return & Exchange Policy: Red Bull Records apparel can be returned within 14 days of receipt if unworn and in original condition. If you are uncertain about sizing, contact customer service with your measurements for personalised recommendations before ordering, or order multiple sizes with the intention to exchange if needed.
- International Size Variations: Red Bull can availability varies by region. Europe and Asia predominantly stock the 250 ml standard can, whilst North America offers 355 ml, 473 ml, and occasionally 591 ml formats. Check local retail availability before planning bulk purchases.