Scarlett & Jo

Scarlett & Jo

Plus-size fashion brand specializing in flattering, feminine clothing for curvy women

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Scarlett & Jo Size Guide

Scarlett & Jo is a champion of plus-size fashion, specialising in flattering, feminine clothing designed for curvy women. Available in UK sizes 10 to 32, the brand celebrates fuller busts, defined waistlines, and enhanced curves with vintage-inspired silhouettes and body-loving cuts. Each piece is crafted with thoughtful construction techniques—including power-mesh lining, elastication, and shirring—to ensure garments sculpt and support your natural shape. Whether you're shopping for occasion wear, everyday dresses, or versatile separates, Scarlett & Jo's inclusive sizing philosophy means there's a perfect fit for every body shape.

How to Measure

  1. Bust: Measure around the fullest part of your chest, keeping the tape measure parallel to the ground and snug (not tight).
  2. Waist: Measure around your natural waistline—where you naturally bend—with the tape relaxed but not loose.
  3. Hips: Measure around the fullest part of your hips and bottom, keeping the tape level and comfortable.
  4. Inseam (for trousers): Measure from your inner thigh down to your ankle, standing in flat shoes or barefoot.
  5. Record all measurements: Write down each measurement in both centimetres and inches for easy reference against the size charts.
  6. Best time to measure: Measure yourself in the morning in light undergarments, standing in front of a mirror for accuracy.

Dresses, Tops & Skirts Size Chart

UK Size EU Size US Size Bust (cm) Bust (in) Waist (cm) Waist (in) Hip (cm) Hip (in)
10 38 6 90.50 35.62 76.00 29.92 100 39.37
12 40 8 96 37.79 82 32.28 106 41.73
14 42 10 101.50 39.96 88 34.64 112 44.09
16 44 12 107 42.12 94 37.00 118 46.45
18 46 14 112.50 44.29 100 39.37 124 48.81
20 48 16 118 46.45 106 41.73 130 51.18
22 50 18 123.50 48.62 112 44.09 136 53.54
24 52 20 129 50.78 118 46.45 142 55.90
26 54 22 135 53.14 124 48.81 148 58.26
28 56 24 141 55.51 130 51.18 154 60.62
30 58 26 147 57.87 136 53.54 160 62.99
32 60 28 153 60.23 142 55.90 166 65.35

Trousers Size Chart

UK Size Thigh (cm) Thigh (in) Knee (cm) Knee (in)
10 57 22.44 42.8 16.85
12 60 23.62 44.4 17.48
14 63 24.80 46 18.11
16 66 25.98 47.6 18.74
18 69 27.16 49.2 19.37
20 72 28.34 50.8 20.00
22 75 29.52 52.4 20.62
24 78 30.70 54 21.25
26 81 31.88 55.8 21.96
28 84 33.07 57.6 22.67
30 87 34.25 59.4 23.38
32 90 35.43 61.2 24.09

Product-Specific Guidance

Powerfit Dresses

The brand's signature style, crafted with structured lining and deep V-necks, designed to sculpt and support. These pieces are typically true to size but engineered for fuller busts and defined waistlines. If you have a generous bust-to-waist ratio, check the bust measurement first. If you're between sizes, the tighter fit of powerfit construction may mean staying true to your standard size rather than sizing up.

Maxi Dresses with Elasticated Waistbands

Often made in lightweight chiffon with a jersey lining, these pieces offer a flowing silhouette through the hips and legs whilst maintaining a secure fit at the waist. If you carry weight around your midsection or have an apple shape, pay close attention to the waist measurement on the size chart—elastic waistbands can feel snug if you size based on bust alone.

Peplum Tops & Tunics

Designed to highlight the waist and create a vintage hourglass effect, these pieces are fitted through the bust and flare from the waist. Sizing is critical; if a peplum top is too large, the flare can look boxy rather than flattering. Refer to your bust and waist measurements and choose the size that suits your waist first for the most flattering fit.

Skirts & Wide-Leg Trousers

Cut generously for comfort and style, with waistbands that vary between elasticated and fitted designs. For wide-leg trousers, refer to both your thigh and knee measurements to ensure comfort through the leg. Elasticated styles offer flexibility, whilst fitted waistbands provide a more tailored silhouette.

Sizing Tips

  • Scarlett & Jo sizing is designed specifically for curvy bodies with generous busts and defined waistlines. Always check both your bust and waist measurements before selecting a size, as the fit varies significantly depending on your body shape.
  • Fabric composition matters: pieces made in mesh, stretch jersey, or chiffon with varying linings may fit slightly differently. Check product descriptions for construction details and refer to customer reviews for fabric-specific fit feedback.
  • If you're between sizes and considering a Powerfit dress, try staying true to your standard size rather than sizing up, as the structured construction is designed to sculpt and flatter without excess fabric.
  • For elasticated waistband styles, if you carry weight around your midsection, prioritise the waist measurement over the bust when choosing your size to ensure comfort and a flattering fit.
  • Peplum styles require precision sizing. These pieces are most flattering when fitted through the waist; if ordered too large, the flare effect can appear boxy. Use your actual waist and bust measurements to determine the correct size.
  • Scarlett & Jo offers free returns and exchanges via tracked Royal Mail, so you can order two sizes and keep the best fit without penalty—ideal for navigating any uncertainty when shopping online.
  • The brand uses thoughtful construction techniques including power-mesh lining and shirring to enhance curves. These features mean pieces may fit snugger in the bust and waist than standard high-street sizing, so avoid sizing up unless measurements suggest otherwise.
  • Measure yourself in the morning in light undergarments for accuracy. Your body can change throughout the day, and consistent measurement practices ensure you select the correct size across different styles.

Sizing Information

General Fit

Scarlett & Jo sizing tends to follow standard UK sizing. However, we recommend checking the specific size chart for each item.

Fit Recommendations

  • Check product-specific size charts when available
  • Read customer reviews for fit feedback
  • Consider the item type (slim fit, regular fit, etc.)
  • When in doubt, contact customer service

Important: This page provides essential and expertly curated size conversion information that should be used in conjunction with the complete interactive tools available at sizechart.uk. For the most accurate size conversions and access to our comprehensive database of brand-specific charts, measurement guides, and real-time conversion tools, please visit the full website. The information presented here represents only a portion of our complete sizing resources and should be evaluated within the context of your specific sizing needs and the brands you're shopping for. It is impossible to determine the anatomical size of a shoe or clothing item without the use of a measuring tape or ruler in conjunction with the size chart.